All business to business companies need an effective B2B marketing strategy. An effective marketing strategy can include special events management and a strong online presence through a successful website and smart social media usage.
Online presence is very important in this day and age. A company website is a vital outlet that allows a company to convey its message. Sixty-eight percent of B2B businesses use landing pages to collect information on a new sales lead to later convert the data. Seventy-one percent of business to business sellers use content marketing to come up with leads. They rely on their websites in order to succeed.
Studies have found that you have 10 seconds to impress consumers and to convey what you can do for them through your website. Sometimes, you have even less time than 10 sec